Clark Boyce
The case for a committed relationship
Relationships lasting almost two decades are rare in advertising, but Pinnacle&Co.’s with Clark Boyce, a long-established law firm in Christchurch, shows that if you always provide exceptional service, understand your client’s business, and have a great product, it can be done successfully.
Pinnacle&Co. began its relationship with Clark Boyce in 2008 following a personal recommendation by a partner of the firm. Prior to that, the firm didn’t have a website and did virtually no promotion. Recognising that times were changing, the Practice Manager and Partners decided a website was necessary, and Phillippa secured the project.
From the beginning, the team at Clark Boyce appreciated Phillippa’s extraordinary positivity, enthusiasm, and irrepressible sense of
humour – allied to a serious drive to get things done. An immediate result was that the website started producing new business.
Formerly, new clients to Clark Boyce arrived through referrals. Now, with their new channel, many more people were introduced to the exceptional legal services provided by the firm.
We’re part of the Clark Boyce family
Our close working relationship with Clark Boyce goes beyond Phillippa. Over the years, many of our staff have worked with Clark Boyce and have developed an affinity with the unique requirements of the legal industry.
“Pinnancle&Co. are a tight team, whose value we can’t underestimate. They’re reliable and responsive. And because they have long-serving staff too, they know the environment that a legal business operates in, and over the years they become part of the Clark Boyce family.”
Kelvin Glenn – Practice Manager
The beginning of a new era
Most recently, we completed a complete redesign of the Clark Boyce logo and website, as well as a full suite of supporting collateral material and signage to go along with them. The senior partners in the firm decided they needed to create a powerful statement about how they are transforming their business for the modern era by bringing ambitious young partners to the firm. That exciting change in what was a very traditional firm with a design style rooted in its Christchurch heritage required a complete reimagining of the brand by Pinnacle&Co.
“The new logo indicates a historical change in the firm. It shows that we’re leaving the past behind and bringing in the new breed.”
Kelvin Glenn – Practice Manager.
An open and shut case for a full-service agency
As a full-service advertising agency, we have the capability to meet all of Clark Boyce’s marketing needs in-house. Since 2008, we’ve produced a long list of work spanning multiple iterations of their website, collateral and stationery. Throughout the process has been collaborative and, according to Kelvin, highly enjoyable.
- Four different iterations of the Clark Boyce website – the latest going live in late 2025.
- Logo design
- Building signage design and production
- Business card design and printing
- Letterhead design and printing
- Compliment slip design and printing
- Photography
- Notepad design and printing
- Email signature designs
- Website SEO
Enduring success starts here
Clark Boyce is a perfect example of how a collaborative working relationship based on a genuine commitment to quality, service, and a deep understanding of a client’s business can produce an enduringly successful relationship that works much more effectively than short-term client/agency relationships.
And we can do that same for you – and the sooner we start the better!
Let’s have a coffee and talk about everything we can do to help you enjoy long-term success (in fact we have a Formula For Success that ensures it!)